Pacifica Sales Tax, Measure D, May 2009

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A City of Pacifica Sales Tax, Measure D ballot proposition was on the May 19, 2009 ballot in San Mateo County, California, for voters in the City of Pacifica, where it was defeated.

  • Yes: 2,571 (38.32%)
  • No: 4,139 (61.68%) Defeated

Measure D proposed a one-cent sales in Pacifica. The sales tax would have expired in 2016.

Measure D is said to be a replacement tax for the city's current fire department parcel tax assessment that ends in June 2009.

Ballot language

The question on the ballot was:

"Pacifica Vital City Services Protection Measure. To preserve public safety; prevent cuts to essential City services, including police, fire, 9-1-1 emergency response, street and pothole repair, and youth recreation programs; improve traffic flow and safety; protect local coastal areas and beaches from polluted runoff and trash; and provide other general fund services, shall Pacifica adopt a one-cent sales tax expiring in 2016, subject to financial audits, public expenditure reports, and a Citizen’s Oversight Committee?"

Arguments in favor

Arguments in favor of Measure D prepared for the offical voter's guide are:

  • City services will be reduced if Measure D fails.
  • Unlike the current fire parcel tax, the expense of Measure D will be shared among more people, including out-of-town people who come to Pacifica and purchase items on which the new sales tax will be charged.

Arguments against

Arguments against the sales tax prepared for the offical voter's guide are:

  • There are no guarantees it will help the fire department.
  • The city council has shown no cost savings anywhere in the city's budget.
  • The city has not frozen hiring.
  • The city has not frozen out-of-town travel.
  • The city council has perks averaging $28,320 per city council member.
  • This $1.7 million tax goes into the general fund with no guarantee that monies will go to the fire department.
  • This $1.7 million tax is a blank check to the city council, since the funds go into the general fund.

See also

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